About Us
Company Profile
"On tour forever," the unique Backstage Artist Lounge business model creates value by taking brands on tour, creating content, attracting publicity, supporting artists, promoting festivals/tours, and producing the exclusive artist area backstage at major concerts where sponsors connect with talented bands for product sampling and relationship building opportunities.
The Mission
To strive for excellence.
To support touring musicians.
To deliver superior return on investment to our sponsors.
To have a positive impact on music and society.
Our Team
Christina Outlaw, Rainmaker
Andres Delsol, Creative Content Producer
Bethany Young, Business Development
Brad Locker, VP of Content
Courtney Hermanson, Regional BAL Asst
Daniela Radan-Lazic, Regional Sponsorship - Toronto
David Sandusky, Graphic Artist
Elsa Ramo, Business Affairs
Erin Bendsen, Stylist
Janice Poirer, Sponsor Relations
Jonathan Hernandez, Technology Manager
Katherine Culbertson, Showroom Assistant
Katie Wade, BAL Emeritus
Keith Carlos, Webmaster & Photographer
Leena Holland, Asst Producer, West Coast
Matthew Brooksher, Accounts Receivables
Mygm Pygm, Mascot
Nick Moreno, BAL Shinobi
Sarah Paget, BAL Emeritus
Theresa Bickleman, Public Relations
Wesley Geer, Rock star
Artist Testimonial
When I get to a festival show, the first thing I do is look for Christina and the BAL mafia! They’ve turned me on to so many different companies…they always have the coolest gear and they are the coolest people!
- Morgan Rose of Sevendust
Contact Info
We like hearing from you! Got something to say? Don't be shy! We're here to listen. We love feedback from bands, sponsors,
friends, fans, critics, or anyone who takes the time to get in touch. Plus, we are always looking for new cool brands and
products that musicians will love. If you want to become an official partner of the Backstage Artist Lounge, definitely
contact us right away to find out our next tour dates coming up!
Backstage Artist Lounge
Equity Strategic Relations, Inc.
54 Music Square East, Suite 350
Nashville, TN 37203
Tel: 310.433.6078
Fax: 615.832.6384
Email Us
Send all correspondences to christina[@]backstageartistlounge.com
(to avoid unsolicited spam, we inserted the brackets above)
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